Faex Privacy Policy

Privacy Policy - Faex Technologies Inc.

Privacy Policy

Last Updated: January 13, 2026

Faex Technologies Inc. (“Faex,” “we,” or “us”) is committed to the privacy of our customers, website visitors, and users of our products and services. This privacy policy (“Privacy Policy”) discloses what information is gathered about visitors to our website (“Website”) or mobile application (“App,” together with the Website, the “Services”).

This Privacy Policy explains how we collect, use, store, and share your Personal Information in connection with your use of the Services.

WE MAY MODIFY THIS PRIVACY POLICY AT ANY TIME, SO CHECK BACK REGULARLY FOR UPDATES. ALL CHANGES WILL BE EFFECTIVE IMMEDIATELY UPON POSTING TO THE SERVICES. WE WILL ATTEMPT TO NOTIFY YOU OF ANY MATERIAL CHANGES VIA THE SERVICES.

This Privacy Policy is incorporated into the Terms of Service, available at https://faexhealth.com/terms-of-use, which constitute binding agreements between you and Faex, together with its affiliates and subsidiaries.

Personal Information.

For purposes of this Privacy Policy, “Personal Information” means information that alone or in combination identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household. Personal Information does not include De-Identified Data or Aggregated Data.

Collection of Personal Information.

We collect certain categories of Personal Information. The categories and a description of the types of data collected in each category are as follows:

Category Personal Information Collected
Identifiers First and last name, aliases, phone numbers, mailing address, email address, Internet Protocol (IP) address, and a unique personal or online identifier (account name)
Regulated Data Physical characteristics/description and medical information
Biometric Information Fingerprints and stool photos
Demographic Information Age, race, sex, gender identity or expression, national origin, citizenship, religion or creed, marital status, pregnancy or childbirth (and related medical conditions), medical conditions, physical or mental disability, and genetic information
Internet Activity Device/browser information
Geolocation Data Imprecise location information, like the city, state, and ZIP code associated with your IP address
Sensitive Personal Information Complete account log-in credentials, debit card or credit card number in combination with any required security access code, password, or credentials allowing access to an account, contents of an individual’s mail, email, or text (unless you are the intended recipient), biometric information (for the purpose of uniquely identifying an individual)
Inferences Drawn from Other Information Personal preferences, personal characteristics, and behavior, predispositions, and attitudes
Category Non-Personal Information Collected
User Generated Information Feedback, comments, and photos

Use of Personal Information.

The primary purposes for which we use Personal Information are:

Customer Service and Customer Communications. We may use Personal Information to (1) facilitate purchases, (2) respond to requests for information, (3) provide customer service, (4) respond to user submissions, and (5) for those purposes in which you authorize or instruct us to use your Personal Information.

Business Purposes. We may use Personal Information for business purposes including but not limited to: (1) creating and servicing online accounts, (2) providing our Services, (3) providing information about our Services, (4) conducting analytics, (5) research and development, (6) administering surveys and feedback, (7) conducting statistical or demographic analysis, (8) assessing the success of our marketing and advertising campaigns, (9) preventing fraud, (10) other business purposes permitted under applicable law, and (11) carrying out our obligations and enforcing our rights arising from any contracts we have entered into, including, without limitation, any contracts between you and us.

Marketing Purposes. We may use your Personal Information to advertise and market to you, including notifying you of special promotions, opportunities, offers, and events via text messaging, e-mail, and other means.

Law Enforcement/Legal Purposes. We may use Personal Information to cooperate with law enforcement or for other legal purposes including: (1) complying with legal and regulatory requirements; (2) satisfying contractual obligations; (3) cooperating with law enforcement or other governmental agencies for purposes of investigations, public safety or matters of public importance when we are legally required to do so or believe that disclosure of Personal Information is necessary or appropriate to protect the public interest; and (4) protecting and defending against legal actions or claims.

Reporting to Sponsors and Third-Party Administrators. We may, in our sole discretion, share, transfer, or otherwise disclose certain of your Protected Health Information to entities that are authorized to receive that information for legally permitted purposes under HIPAA, which may include the companies paying for your participation in the Services. This type of sharing is described in more detail in our business associate agreements with other covered entities. We only share your Protected Health Information in accordance with HIPAA and other applicable legal requirements.

App Providers. By downloading any of the Apps from an App Distributor, such as the Apple App Store or Google Play Store, please note that the App Distributor and its agents may be able to identify you as a user of our Services.

AI-Powered Services. We use artificial intelligence systems to deliver certain features of the Services. These AI-generated outputs are provided for informational purposes only and do not constitute professional or medical advice.

Data Processing. Conversations and interactions with AI features may be logged and processed to improve performance.

SOURCES OF PERSONAL INFORMATION.

We obtain the categories of Personal Information listed above from the following categories of sources:

Directly from you. We collect and retain any information you provide on our Website or through our Apps, as well as details you share via email, phone, or through your use of our Services.

Other users. Your contacts may share your Personal Information with us as part of a referral or promotion program.

Service Providers and Third-Party Partners. Our service providers may collect your Personal Information on our behalf to provide services to us. A few ways in which our service providers may collect your Personal Information:

  • We may receive Personal Information about you from third parties that provide services to us through or in connection with the performance of our Services, including our web hosting providers.
  • We may receive Personal Information related to your use of our Services from third-party analytics providers and targeted advertising partners.
  • Our Services are driven by Artificial Intelligence (“AI”) technology that facilitates access to scientific knowledge provided by third-party AI providers.

Payment and Billing Processor.

We share Personal Information with payment processing and billing service providers. We currently use Stripe. Please see Stripe’s Privacy Policy for information on how they manage your Personal Data.

Website Analytics.

We use third-party software tools on our Websites to learn more about how visitors navigate the Website and view content. These third-party analytics providers provide us with analytical information collected through the Cookies that we use to improve the Websites, to make sure it is easy to use, and to develop content that is both interesting and customized.

Microsoft Clarity: We have implemented and may use session replay software offered by Microsoft Clarity. The session replay software allows us to collect information about how you navigate and use our Website. Microsoft Clarity collects information, including date and time you visited the Website, mouse clicks, mouse movements, keystrokes, and text input (sensitive PII data is masked), scrolling, webpage or content loading times, and Website errors. Other Personal Information Microsoft Clarity collects includes IP addresses, browser information, device IDs, and operating systems. Additionally, Microsoft collects or receives Personal Information from Faex to provide Microsoft Advertising services. For more information about how Microsoft collects and uses your Personal Information, visit the Microsoft Privacy Statement.

Targeted Advertising.

We use service providers and other third parties to serve you customized email, SMS, and internet-based advertisements. Those ad networks use cookies and other tracking technologies to serve ads based on your prior visits to our Website. These ad networks may place and store cookies on the devices you use to access our Services and collect information, including your browsing behavior, referring websites, and your response to advertisements.

Google Analytics and Marketing: We have enabled and implemented Google Analytics, Google Tag, Google Marketing, Google Analytics and Google Dynamic Remarketing, a Google Analytics Advertising feature. To prevent Google from using data collected by Google Analytics, follow the instructions to download and install the Google Analytics Opt-out Browser Add-on for each web browser you use. Using the Google Analytics opt-out browser add-on will not prevent us from using other analytics tools and will not prevent data from being sent to the Website itself or to Google. Opting out will not affect your use of the Website. For more information on how Google uses Personal Information, visit Google's Privacy Policy and Google's page on How Google uses data when you use their partners' websites or apps.

Disclosure of Personal Information.

To provide our Services, we may disclose Personal Information with certain third-party business partners and service providers. The third parties that we may disclose Personal Information with include:

Service Providers. We may share Personal Information with service providers. For example, we may share Personal Information with vendors to help us host and provide our Services; improve the content and functionality of the Services; perform data analysis and statistical analysis; troubleshoot problems with the Services; provide email services; provide data processing; and support or provide the security of the Services.

Parties to Business Transactions. In the event of an anticipated or actual merger or acquisition, bankruptcy or other sale of all or a portion of our assets, we may transfer or allow third parties to use information owned or controlled by us, including Personal Information. We reserve the right, in connection with these types of transactions, to transfer, share, assign, or sell your Personal Information and other information we have collected to third parties or to authorize such third parties to use any such information including for due diligence as part of any of the transactions described in this paragraph. Any Personal Information you submit or that is collected after this type of transfer may be subject to a new privacy policy adopted by the successor entity.

Government and Law Enforcement. We may share your Personal Information with individuals or private parties where necessary to enforce and comply with the law, to protect our property or legal rights, for the safety of the public or any person, to prevent harm, to protect the security and integrity of the Services and any equipment used to make the Services available.

Professional Advisors. We may share Personal Information with our professional advisors, such as our attorneys, accountants, financial advisors, and business advisors, in their capacity as advisors to us.

Other. We may share Personal Information with third parties and/or service providers when explicitly requested by or consented to by you, or for the purposes for which you disclosed the Personal Information to us as indicated at the time and point of the disclosure (or as was obvious at the time and point of disclosure).

De-identified/Aggregated Data.

As outlined in our Terms of Service, we may de-identify and aggregate data collected, including Personal Information, or otherwise process such data so that it is no longer attributable to you without supplemental information (“De-identified Data”). We may utilize De-identified Data without limitation in accordance with applicable law. For instance, De-identified Data may be used to analyze, assess, or improve our Services, generate statistical insights for our customers and third parties evaluating, analyzing, accrediting, or researching Faex’s Services, or for other legitimate business purposes. Where required by law, we will employ legally mandated methods for de-identification or rendering the data non-attributable. In all other cases, we will use a method suitable to the context that does not reasonably permit your identification.

Your Privacy Choices.

Update your Personal Information. You may update your Personal Information by contacting us using the information in the “Contact Us” section below or by contacting us at info@faexhealth.com.

Delete Your Account. If you no longer wish to use the Services or access your account or account information, you may request us to delete your account by contacting us at info@faexhealth.com. This will result in the permanent deletion of your account. We will not be able to recover your account after it has been deleted.

Update Your Browser Settings. If you wish to limit or opt out of third-party advertising, you can do one or more of the following:

The Options/Settings section of most internet browsers will tell you how to manage cookies and other technologies that may be uploaded to your device, including how to disable such technologies. You can disable our cookies, or all cookies, through your browser settings, but please note that disabling cookies may impact some of the features of our Website and prevent them from operating as intended. You can learn more about cookies, including how to see what cookies have been uploaded to your device and how to manage and delete them, by visiting All About Cookies.

Digital Advertising Preferences.

You can change your preferences with respect to certain online ads, and to obtain more information about ad networks and online behavioral advertising, visit the National Advertising Initiative Consumer Opt Out page and the Digital Advertising Alliance's Consumer Choice Tool. Please note that even if you opt out of receiving interest-based advertising, you may still receive advertisements, but they will be more general in nature. In addition, the electronic device you use to visit our Website may offer relevant privacy settings; please see the device settings for details.

Opt Out of Marketing Messages. If you sign up to receive marketing communications and materials, you consent to receive such communications at the location or contact information you provide.

Email. If you no longer wish to receive email marketing messages from Faex, you should use the “unsubscribe” option that can be found in each marketing email we send or contact us using the information provided below. Within 10 days of receipt of your unsubscribe request, we will remove you from our distribution list unless you resubscribe.

Text. Faex uses third-party text messaging services to communicate and share information with its subscribers. By subscribing, you have provided us with consent to send you text messages regarding Faex programs, events, and Services.

Data Usage Clause: We use your phone number solely to communicate important updates, including alerts and event notifications. We will not use it for any other purpose.

Message Frequency: Message frequency may vary depending on the programs, events, activities, and Services provided by Faex.

Rates: Message and data rates may apply. Your mobile carrier determines these charges, and they are your responsibility.

STOP Instructions: If you wish to stop receiving text messages from Faex, reply “STOP” to any text message. You will receive a confirmation message and will no longer receive SMS communications from us. You may also stop text messages by calling us at [INSERT TELEPHONE NUMBER] or emailing us at info@faexhealth.com

HELP Instructions: For assistance, reply HELP to any message or contact our support team at [INSERT TELEPHONE NUMBER] or email us at info@faexhealth.com.

Carrier liability: Mobile carriers are not liable for delayed or undelivered messages.

Non-Sharing Clause: We respect your privacy and will not intentionally distribute your mobile phone number to any third parties for any purposes without your consent.

Data Protection Clause: We use restricted access controls and secure storage solutions to protect your data from unauthorized access or misuse. We retain your contact data for as long as needed to fulfill the purposes outlined in this policy.

Phone. You may request that we remove your telephone number from our marketing list and refrain from sharing it with third parties by contacting us using the contact information provided below.

Use of Artificial Intelligence.

Faex uses artificial intelligence (AI) technologies, including the use of an AI chatbot, to power certain features of our Services, including real-time stool analysis and personalized gut health insights. These systems process the information you choose to provide, such as images, text inputs, and usage data, to generate analytical outputs intended to support your wellness journey.

USE OF AI FOR INFORMATIONAL PURPOSES ONLY. AI-generated insights are designed for general informational and educational purposes. They are NOT a substitute for professional medical advice, diagnosis, or treatment. AI outputs may occasionally be inaccurate, incomplete, or reflect limitations of current technology. You should always consult a qualified healthcare professional regarding any medical concerns or decisions.

Limitations of AI. By using Faex Health's AI-powered features, you acknowledge that:

  • AI systems may produce errors or unexpected results
  • Outputs should not be treated as medical or clinical guidance
  • You remain responsible for how you use or interpret AI-generated information

Chat Technology. Faex uses chat services and software code that collect users' interactions with the Website and App in a manner that allows us to monitor and review these interactions for customer service and to improve our Services. These interactions may include users' Personal Information entered into the chat window, webpages visited on our Website, IP address, and geographic location information such as city, state, or geographic area. These interaction replays help us identify and diagnose usability problems, identify areas for improvement, and improve the customer experience when using the Services. Conversations and interactions with AI features may be logged and processed to improve performance.

Social Media.

Our online Services may use social media plug-ins (e.g., the Facebook “Like” button and “Share to Instagram” button) to enable you to easily interact with certain social media websites (e.g., Instagram, TikTok, LinkedIn, Facebook, X/Twitter) and share information with others. When you visit our online Services, the operators of the available social media plugins can place a cookie on your device, enabling such operators to recognize individuals who have previously visited our online Services. If you are logged into these social media websites while visiting our online Services, the social media plugins allow the relevant social media website to receive information that you have visited our online Services or other information.

The social media plugins also allow the applicable social media website to share information about your activities with our online Services with other users of the social media website. For example, Facebook Social Plugins allow Facebook to show your “Likes” and comments on our online Services to your Facebook friends. Facebook Social Plugins also allow you to see your friends' Facebook activity on our online Services. We do not control the content from social media plugins. We may also interact with you on social media platforms. If you contact us on one of our social media platforms, request Services, or otherwise communicate directly with us on social media, we may contact you to interact with you. For more information about social media advertising and social media plugins from other social media websites, please refer to the privacy and data-sharing statements on those websites.

Protection of Children's Personal Information.

We do not direct or target our Site or Services to anyone under the age of 18. If you are a parent or guardian of someone under the age of 18 and discover that your child has submitted Personal Information to us, please contact us at info@faexhealth.com. We will make reasonable efforts to remove such information from our databases.

International Users.

Our Services are operated in the United States and intended for users located in the United States. Like almost every website, our Website can be accessed by an international audience. If you are located outside of the United States, please be aware that information we collect, including Personal Information, will be transferred to, processed, stored and used in the United States. The data protection laws in the United States may differ from those of the country in which you are located, and your Personal Information may be subject to access requests from governments, courts, or law enforcement in the United States according to the laws of the United States. In addition, such data may be stored on servers located outside your resident jurisdiction and in jurisdictions that may have less stringent privacy practices than your own.

California's Shine the Light Act.

California Civil Code Section 1798.83 permits customers of a company who are California residents to request and obtain from us once a year, free of charge, information about the Personal Information (if any) we disclosed to third parties for the third parties' direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of Personal Information that were shared and the names and addresses of all third parties with which we shared information in the immediately preceding twelve (12) calendar months. If you are a California resident and would like to make such a request, please submit your request in writing to: info@faexhealth.com.

Contact Information.

For any inquiries or concerns related to this Privacy Policy or Faex's privacy practices, or if you wish to request access to or correction of your Personal Information, please contact our support team via email at info@faexhealth.com.

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